What do we in Rock Content expect from the change of GA4?

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In conclusion, Google Analytics, in all its versions, has been part of the construction of Rock Content’s history. Therefore, if Google insisted today on the implementation of its latest GA4 version, it is because great events are yet to come to the digital and data market. As much as change causes us terror at Rock Content, we can’t wait to continue participating in this new paradigm of information.


With the promise of Machine Learning and Artificial Intelligence that GA4 brings, the more time we take to implement the version, the more time the property will also take to learn and show us insights about the market, human behaviors, and  Whatsapp Number  about our businesses. Tomorrow it will be too late.. And here between us; today we are talking about the GA4 as the final version, but I am sure that soon we will be meeting again through this medium to talk about the arrival of a GA5. Because… why not?

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We hope, therefore, to pass this first phase of migration in order to be able to bring new reflections on Google Analytics, so that in the future we can affectionately remember the migratory feat that digital professionals had to experience en masse in the middle of 2022. Stay tuned to Rock Content’s articles. We are going to bring this topic to you many more times, in order to help you migrate to Google Analytics 4 safely. To not miss anything, please, subscribe to The Beat, our interactive newsletter released every Friday. Share HUMAN CRAFTED CONTENT Find top content freelancers on WriterAccess. Try for free Valentina GiraldoRock author vector Author Valentina Giraldo Subscribe to our blog