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A customer would rather trust another customer than a good ad or an employee representing their company. many companies have deceived the general public in the past to get their way. To reach more people and grab their attention, ask the existing customers to say something nice about your business. This can be a customer testimonial that can be placed on the company’s website, which will convince newcomers that browsing and buying will be worth their while. Last but not least, this type of social proof is especially powerful when shown on a business’s homepage, product pages, and social media pages.
Host giveaways People adore free stuff. Even though we are all aware that there is no such thing as a free lunch, we still fall for ‘free’ products and gifts. This can work wonders for a business. Giving away products or offering free ebooks Lebanon Phone Number Data has a powerful psychological effect on people. For instance, gifting a free mug with the company logo on it can have a subconscious impact on the prospects. When you do that, they will not be able to fight the urge to come back and buy more. This is called the reciprocity principle, meaning that people will respond to a positive action with another positive action. The potential customers will feel almost obliged to return the favor, turning into paying customers.

Hosting giveaways or simply gifting your customers freebies from time to time might do the trick. They will adore the initiative and even spread the word around about your business. For instance, you could ask for a mention on Instagram stories as a prerequisite for winning a free product or service. Final thoughts Is your business ready to expand and reach new people? Take another look at these tips and try to combine the methods that have already worked for your business with the ones you have read about here. Also, feel free to turn to your existing customer base for support once you start trying out some of the methods listed here such as an Instagram giveaway.
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